Event Brief: Welcome to AI Amplified Marketing Mastery, a 6-month intensive program designed to help business owners and marketers not only navigate but thrive in the rapidly evolving world of marketing. This programme combines the best of traditional marketing methods with cutting-edge AI-powered digital tools. Whether you’re looking to sharpen your referral pathways, nail down guerrilla marketing techniques, or enhance your personal brand, this masterclass is your hands-on guide to crafting two full marketing quarters from inception to implementation and finally, the assessment of results.
Each month, you’ll dedicate just 3 hours of structured learning, along with self-paced activities directly applied to your business. Our aim is simple: to equip you with the tools and skills to align your top-line business goals with marketing strategies that drive measurable results.
Your guide on this journey, Simone Douglas—CEO of Digital Marketing AOK—is known for her practical, results-driven approach. With over 30 years of experience blending digital strategies, traditional marketing, and AI integration, Simone will take you step by step through how to amplify your marketing efforts with a smart mix of both worlds.
What You’ll Master:
- Traditional & Guerrilla Marketing Techniques: Discover how to make traditional methods stand out in an AI-driven world. From leveraging face-to-face networking strategies and creating strong referral pathways, to mastering low-cost guerrilla tactics that get you noticed.
- AI-Augmented Marketing Processes: Use AI tools to optimise your content creation, hyper-personalise your messaging, and streamline customer engagement. From voice search optimisation to AI-powered chatbots, you’ll learn how to cut through the noise and build relationships that last.
- Personal Brand Building Methodologies: Develop a powerful personal brand that resonates across both digital and in-person channels, positioning you as an expert in your industry.
- Networking Strategies: Craft a referral marketing strategy that opens doors to new clients while fostering lasting relationships. Learn how to create a Centre of Influence that amplifies your reach and gets people talking about your business.
- Digital & AI Marketing: Dive deep into predictive analytics, AI-driven social media management, and the future of AI-enhanced customer service tools like chatbots. You’ll learn how to leverage AI without losing the human touch that makes your business unique.
Key Takeaways:
- Build and execute 2 X quarters of marketing plans
- Gain actionable insights into traditional and digital marketing strategies
- Streamline your marketing efforts using AI, saving time and increasing impact
- Align your marketing strategy with your core business objectives for measurable growth
- Understand the future of marketing in 2025 and beyond, ensuring you remain competitive in a fast-evolving landscape
Join us for AI Amplified Marketing Mastery, where you’ll revolutionise the way you approach business, ensuring you not only survive but thrive in today’s competitive market. Let’s not just keep up with the future—let’s lead it.
Schedule Details:
All sessions are 10am-1pm. First session 6 February 2025.
Following dates:
6 March, 3 April , 16 May (this is a Friday), 5 June & 3 July
Payment Details:
$1000 deposit to secure your seat followed by 6 x $500 payments commencing 6 February by direct debit only. Total cost $4000 inc GST.
The deposit is non-refundable. Payment instalments are not refunded for no-shows.
