Social media and online activities are now part of the way we communicate at work and play. For community organisations they provide a great opportunity to reduce workload and create efficient communication, the challenge however, is to decide which platform will have the greatest impact to support goals.
This interactive session will provide a basic overview of the most popular social media platforms used in Australia and insights on the best way they can be used effectively. This session will be most beneficial to organisations new to promoting their organisations through social media channels. Topics include:
• The pros and cons of some social media and online platforms (Facebook, Instagram, Twitter)
• Understanding target audience / selecting platforms
• Having creative ideas for content
• Communicating the right messages
• Preparing a social media plan
Brought to you by Yarra City Council, presented by Non-Profit Training.
