Clever People - Talks - Building Mörk Chocolate
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Clever People - Talks - Building Mörk Chocolate

Josefin Zernell shares the journey of Mörk Chocolate, from a homegrown idea to a thriving brand, exploring growth, craft, and purpose.

By Swensk
25 followers
25 followers

Date and time

Fri, 16 May 2025 6:00 PM - 7:00 PM AEST

Location

Swensk

230 Little Collins Street #1 Melbourne, VIC 3000 Australia

About this event

  • Event lasts 1 hour

Building Mörk Chocolate*

What does it really take to turn a passion project into a thriving business? In this behind-the-scenes talk, Josefin Zernell shares the unfiltered story of how Mörk Chocolate evolved from a homegrown idea into a brand with high ambitions in organic growth.

*This event is part of Clever People, a four-day program at Swensk celebrating design, creativity, and entrepreneurship during the NGV Melbourne Design Week. Across the Clever People Market and Clever People Talks, Swensk’s customers take center stage—not just as shoppers, but as makers, innovators, and storytellers.

Josefin Zernell

Josefin Zernell is the co-founder of Mörk Chocolate, a Melbourne-based company focused on high-quality drinking chocolate. Trained as a chocolatier in Sweden, she started Mörk in 2012 with Kiril Shaginov, later opening the Chocolate Brew House in 2015. Her work centers on sustainability, craftsmanship, and redefining how chocolate is experienced.

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Swensk
25 followers

At Swensk, we’ve always believed that our customers are more than just shoppers—they are creators, entrepreneurs, and thinkers shaping the worlds of design, business, and culture. Over the years, Swensk has become a hub where ideas and craftsmanship intersect, and where our clients aren’t just buying clothes— they’re engaging in a shared philosophy of quality, longevity, and independent thinking. With Clever People, we are creating a space where the people who shop with us—who build, design, and innovate— can share their journeys, insights, and challenges. These talks are not about selling a product; they are about exploring the realities of creating something meaningful in today’s world. From fashion to food, health to technology, and urban design to art, these conversations reveal what it takes to build businesses, communities, and creative projects outside the traditional system.

FreeMay 16 · 6:00 PM AEST