Copywriting Fundamentals Training

Course Overview

Go on a mystery tour during the initiatory phase of the session. Get to know other participants, find out what’s on the workshop programme, and get a chance to express your learning intentions.

Topics covered in this course

Understanding Copywriting

First, we’ll jump in head first and explore the world of copywriting (and what makes a good copywriter).

Creative Techniques in Copywriting

Dip into this class and learn to stir emotions, layer details and craft metaphors to create a sense of surprise and depth in your writing. Express your authority. Unleash your creativity and allow the word weekly to work for you.

The Craft of Flawless Copy

Learn how to write like a copywriter in this session. We’ll walk you through how to transform your writing to persuade, convince and demand attention like the pro that you can be.

Engaging Your Readers Attention

Let me tell you about the ingredient, the thing that will make them lean in, zombie style.

Proven Formulas for Copywriting

If you are going, then it’s in your interest and you are intrigued enough to get to the end This, for me, is copywriting at its best. Here we take the audience on a journey, revealing slow-reveal benefits and giving them an upfront stock of expressed interest.

Compelling Call to Action (CTA)

Discover how to write CTAs that convert! Check out our session to learn tips on attracting attention and encouraging consumers to take action. Change your message. Increase sales today!

Improving Your Creations

Take part in this course and you will be able to conjure up words and phrases effortlessly. Use verbs and pronouns appropriately, catch the mood, surmount word-counts. All that and much more in a single fantastic workshop.

Establish your brand voice, Connect with your audience

Learn the techniques that write great value propositions for your business’ products and services.

Wrap Up Session

At the end of the day you’ll have the opportunity to ask questions that will help you to make your very own action plan.