"I don't want to sound like another LinkedIn w@nker."
"I don't know what to talk about."
"I don't have enough time to get my ideas down."
"I hate how I write."
Hey there LinkedIn lurker, I see you 👀
You’re an employer branding, people & culture, or talent specialist ready to power up your personal brand online.
You know that your personal brand helps you build brand awareness and establish audience trust. Buuuuuuut...
...you've been struggling to show up authentically (without wasting hours faffing and doom-staring your blank screen).
Because;
👉 Words aren’t your thing.
👉 You don’t know where to begin.
👉 And your FOMO creeps in every time competitors post something cool on LinkedIn and you freeze at the screen moaning, “I wish I sounded like that!”
In this workshop for recruiters and people professionals, you’ll learn how to:
- show up consistently and authentically online
- create valuable content that builds brand authority and engagement
- build a distinct, magnetic brand that attracts the right people (your vibe tribe).
What you can expect to learn:
- Activity: Defining your personal brand foundations(values, purpose, voice, audience and positioning)
- Applying personality to your words
- Writing essentials (plain, conversational English, dos and don'ts)
- Activity: Brainstorming the topics you'll write about
- How to create useful, engaging content that supports your strategic goals (with time saving hacks!)
- Activity: Write your first post!
Basically:
You'll learn how to have fun with language so you can ditch the dull corporate tone you can't shake and write confidently AND authentically as you so your words pack a punch for the people who need to hear it.
Roughly 120 mins with worksheets and discussion.
NOTE: This is a writing focused workshop. We don't talk about headshots, profile bios, colour schemes, imagery or strategies to hack social media algorithms. Purely - How to use words to communicate your brand.
Keen to get cracking?
