Fundraising Communications Essentials

Fundraising Communications Essentials

An on-demand online course covering the content skills and fundraising basics to help when starting out in fundraising communications.

By Change&Co

Location

Online

Refund Policy

Refunds up to 7 days before event
Eventbrite's fee is nonrefundable.

About this event

  • Event lasts 2 hours

In this introductory course comprising five modules, you’ll learn the basic building blocks of fundraising appeals – from choosing and telling a strong, emotive story and the crucial elements of a direct mail pack to how to adapt DM packs for online and the key things to cover when venturing into the digital space.

We’ll also cover the use of personalisation to increase response and boost donor loyalty.

PLUS gain 8.75 points in Category 1.B – Education of the CFRE International application for initial certification and/or recertification upon course completion.


FIND OUT MORE ABOUT THE FUNDRAISING COMMUNICATIONS ESSENTIALS COURSE

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Organized by

Change&Co

Change& Co is a team of strategists, communicators and collaborators with passion and heart for the causes and organisations we support. 

Presenter Dominique Antarakis is CEO and head of content strategy at Change&Co. She has more than 23 years’ experience as a journalist and copywriter and is one of Australia’s most successful fundraising copywriters.

WHAT OUR CLIENTS SAY ABOUT OUR TRAINING

"Dominique’s presentation style is clear and concise, with plenty of ‘highlight'- worthy nuggets of wisdom. Her workshops are undoubtedly on the must-do list for any fundraiser or copywriter!" 

 "Training with Change&Co has been an integral part of our fundraising and marketing team’s professional growth. It has been important for us to attend and complete Dominique’s courses together; everyone comes back to the office with different pearls. Collectively, these pearls have really resourced us for smarter thinking and working."

 "We wanted to see how we could lift our annual appeal results. With Dominique’s assistance, we designed an integrated appeal with supporting social media. The result has been a 65% increase in funds raised. Our donor numbers have grown, we have reduced the churn and now have a great story to tell for next year about the impact our donors have had on our work."