How do I access my IABC Victoria member pricing?

Click 'get tickets' and enter your IABC registered email as the discount/promo code. This will unlock the IABC member pricing. Please contact events@iabcvic.com.au if you have any issues.

I'm an IABC member from another chapter, how do I access the discount?

Please use the code provided by your chapter. Please contact your chapter's events team if you haven't been provided this.

Tuesday, 12 November

Senior Leaders Panel: The Future of Comms

Keep your finger on the pulse and join us for an exclusive IABC Victoria webinar in partnership with Staffbase to explore 2025 trends.

By IABC Victoria

Date and time

Tue, 12 Nov 2024 5:00 PM - 6:00 PM PST

Location

Online

Refund Policy

Refunds up to 7 days before event

Agenda

Sarah Macartney | Director of Communications, PR and ESG | Domain Group

Sarah Macartney

Sarah Macartney is a highly accomplished communications and public relations leader with extensive experience in reputation management, communications strategy, and stakeholder engagement. Currently,...

Marsha Jacobs | Former General Manager of Communications | Virgin Australia

Marsha Jacobs

Marsha is a senior communications leader, with 20 years of experience in the media, consulting and corporate affairs sectors. She has a deep understanding of crisis management, matters impacting rep...

Richard Chapman | Managing Director | Bastion Amplify

Richard Chapman

A creative communications practitioner with broad industry experience, Rich believes in the power of brands sharing their stories. He co-founded a PR and experiential agency Spark Impact and has work...

Lara Dobson | Vice President of Product Marketing | Staffbase

Lara Dobson

Lara Dobson joined Staffbase in 2018 and has since been deeply immersed in global employee communications technology and trends. She has played a key role in connecting Staffbase with the communicati...

About this event

Event lasts 1 hour

Keep your finger on the pulse and join us for an exclusive IABC Victoria webinar in partnership with Staffbase to explore 2025 trends and the future of comms.

Guest speaker

US-based Lara Dobson, Vice President of Product Marketing at Staffbase, will spotlight the 2025 Trends that will redefine how communication practitioners elevate their influence and ensure their CEO and Leadership Team are ready for 2025 and the future of work.

Panel

Our panel of senior communication leaders will discuss the trends and offer real-world, Australian-specific insights into how they drive influence with their c-suite.

Cost

Free for IABC members, $50 for non-members

IABC Victoria members please enter your IABC account email to unlock free member tickets. Please contact events@iabcvic.com.au if you need assistance.

Key takeaways

In this must-attend session, our fantastic speakers will unveil insights that empower communicators to move beyond operational roles and secure a strategic seat at the leadership table. These include:

Top 2025 trends including the impact of the US presidential election on business sentiment and the role of communication leaders
The reality of adoption vs the impact potential of AI
How to position yourself as an indispensable advisor in your organisation’s transformation.
Practical takeaways for engaging leadership and driving organisational change
Key agenda points to share with your CEO/ Leadership Team.

Don’t miss this opportunity to arm yourself with the knowledge and tools to shape the future of work – and your career!

We look forward to seeing you there.

Organised by

IABC Victoria

IABC Victoria is the ultimate professional association for communicators in Victoria.

As one of the largest chapters of the International Association of Business Communicators outside of North America, we provide members with professional development opportunities, local and global networking events and exclusive resources to stay ahead of the curve in the dynamic world of communication.