For those unfamiliar with trade mark protection, it can seem shrouded in mystique and legal terms. This workshop aims to de-mystify trade mark registration and empower business owners to identify their brands, understand goods and service classification, and become familiar with the Australian trade mark registration process
This is an entry level trade mark workshop, ideal for business owners or start-ups with little to no trade mark experience.
From application to registration: gain an overview of the Australian trade mark registration process.
What is a trade mark: word marks, logos and more!
Brand selection: common pitfalls to avoid.
Goods and services classification: identifying the goods and services classes relevant to your business.
Presenter
Chelsea Peters, Senior Associate, Spruson & Ferguson
Chelsea is a Senior Associate with one of the largest intellectual property providers in the Asia-Pacific. As a registered trade marks attorney, Chelsea works with exciting local and international brand owners across a wide range of industries and trade mark matters, with expertise in filing and prosecuting trade mark applications in Australia and internationally. Chelsea is a member of The Institute of Patent and Trade Mark Attorneys of Australia and The Intellectual Property Society of Australia and New Zealand Inc.