The destination's new brand platform will be driven by unique experiences and bookable products, and for the first time in the domestic market use Cairns & Great Barrier Reef (not Tropical North Queensland) to ensure our visitors know where we are and what to expect.
See the journey undertaken to create the Visitor Experience Toolkit, and learn how several hero experiences have worked with the TTNQ team to align their signature experience with the new brand story.
Arrival morning tea will be available from 10.30am with a light networking lunch served after the main presentation, catered by Nu Nu Events & Catering.