Winning and keeping customers: acquisition and retention strategies

Winning and keeping customers: acquisition and retention strategies

Build customer loyalty, increase repeat business and turn satisfied buyers into brand advocates with Bree Wailes founder of Salesoda.

2.1k followers
By City of Sydney
2.1k followers
31k attendees hosted 📈

Date and time

Tuesday, June 3 · 2 - 3am UTC

Location

Online

About this event

  • Event lasts 1 hour

Success in small business isn’t just about attracting new customers—it’s about keeping them engaged and coming back. In this session, Bree will show you how to create meaningful customer experiences that drive sales without cutting into your profits.

Key topics:

  • Acquiring more loyal customers: strategies to bring in customers who keep coming back.
  • Creating standout experiences: how to delight and engage customers at every interaction, from the moment they discover you to their 10th visit or purchase.
  • The power of retention: why keeping a customer costs less (and makes you more) than constantly chasing new ones.

Takeaway Tool: Superfans - A 5-step checklist to attract more of your ideal customers and clients.

About Bree:

Bree has seen first-hand what it takes to grow a successful hospitality or event services business. Having worked in every facet of events from the bottom to the glass ceiling, she has curated more than 1,500 weddings, managed nearly 50 employees and increased event sales revenue from $1 million to $4.7 million within just a few years—one of many notable achievements.

With more than 22 years of experience in events and marketing, Bree has built a niche business offering invaluable services to venues: sales training for all types of businesses and an event sales agency tailored for venues.

The Reboot webinar series is brought to you by the City of Sydney and proudly supported by Service NSW Business Connect.


Organized by

2.1k followers
31k attendees hosted

We're the local government responsible for central Sydney and surrounds. We run a wide range of events throughout the local area for residents, businessess and visitors.

FreeJun 3 · 2:00 AM UTC