Join SBMP Retail Mentor, Joanna Arhontis for a workshop on planning for the winter for retail and hospitality businesses.
Are you looking for ideas to attract customers to your hospitality or retail space during the coming cooler months? Does your profit margin drop dramatically in winter? Would you like some creative and surefire ideas to help engage customers’ interest during this time? If so, this workshop is for you!
Joanna Arhontis, retail specialist, business entrepreneur, thought leader and solution finder with over 20 years’ experience in running her own retail and training business has a great deal of hard earned knowledge to share with you.
In this workshop you will learn how to:
1. Dress your premises to create a warm and cosy atmosphere that will attract customers and keep them coming back.
2. Leverage digital marketing by sharing stories that evoke the cosiness and charm of winter, such as a behind-the-scenes look at how your business prepares for the season or customer testimonials about your winter offerings.
3. Encourage online shopping via your marketing channels or discover opportunities to increase your sales online.
4. Cleverly collect customer data so you can retarget your marketing to incentivise repeat visits.
5. Negotiate with suppliers and stakeholders to support and assist financially or with product for demonstrations or events in store.
At the end of this workshop you will walk away with a mini marketing plan that will encourage consistent sales and increase customer loyalty throughout the winter season.
About Joanna Arhontis
Joanna Arhontis is a Retail Specialist, Business Entrepreneur, Thought Leader and Solution Finder with 19 years’ experience running her own business. Joanna’s business transformed from a bricks and mortar online e-commerce store to a known brand that helps and supports other business owners to transform and grow their enterprises. She has worked in many diverse industries, both product and service based, using her theory ‘Retail is the best training ground to understand the many intricacies of business including marketing, sales, operational expenses and profitability’.
Joanna is the owner of The New Retail Revolution an organisation built to fill the growing need for personal and professional support for individual retail and business owners in their often difficult and complex path to profit and sustainability.
For more information about Joanna visit her website and LinkedIn.
About the Southern Business Mentoring Program
The Southern Business Mentoring Program is available to businesses, including start-ups, operating within the City of Holdfast Bay, City of Marion and City of Onkaparinga.
The Southern Business Mentoring Program Extension Service, which provides subsidised workshops, is an initiative of the Government of South Australia’s Office for Small and Family Business and the South Australian Small Business Strategy 2023 – 2030.
The Southern Business Mentoring Program Extension Service, also provides an additional three appointments with your chosen mentor. Keen to book a 1:1 appointment? Sessions are currently being delivered through Skype, zoom, phone or in person. Once you have completed your booking your mentor will be in touch to discuss a suitable option.
Book in here: www.southernbusinessmentoring.com.au
